__________________________ Last Words I will be adding more articles on Design Thinking throughout the year. Articles of Empathize, Define, Ideate, Prototype and Test will be added periodically to give my readers a broader insights to Design Thinking. Check out more...
Creative Matrix is a tool or a framework that helps individuals and teams in generating new and innovative ideas during the Ideation Phase. The framework provides a structured approach to the creative thinking process and helps overcome common obstacles that often...
Essentially, an elevator pitch is a snazzy sales pitch. An elevator pitch is the conversation starter between you and potential investors or collaborators. “What are you up to these days?”, “What are you working as?”, “Do you have anything new for me?” are several...
After hours of brainstorming, you find yourself buried in heaps of promising ideas. Every post-it- promises a product, every doodle- dreams up the next big thing. However, you are also facing a looming launch date and a depleting budget. You also might have different...
A Customer Journey Map (CJM) is a method of documenting and visualising experiences a customer has with a particular product or service - touchpoints! Understandably, it is used to a great extent in service design. CJM is made up of 3 important components- who's our...
Ideation Phase is the 3rd Phase of the Design Thinking Process and it is the most celebrated step as the team embark on the discovery of creativity and exciting ideas to solve problems. One very useful tool will be SCAMPER- and here's how you apply it. It's easy- try...
Design Thinking is usually complex on paper- but let me break it down in simple terms so that it is rather easy for you. Also, there are so many other activities and mindsets to learn to gainfully understand the process, please click on the link (with free book or...
Design thinking is mostly celebrated as a set of step-by-step framework with tools incorporated within each step. However, knowing all these tools and framework is like having a car without a driver’s license. A car needs a good driver who has set of driving know-how,...